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Join the puma

Join the puma

Affiliate Program

Sign up and start earning
by promoting PUMA
products to your audience.

Join US


We are always looking for affiliates who share our passion for sports and lifestyle through the content they publish. No matter whether you'd like to be a fitness clothing affiliate, focus on our extensive range of lifestyle shoes or wish to be part of our football affiliate programs – we'd love to get connected. Sport has the power to transform and empower us. As one of the world’s leading sports brands, it’s only natural that we want to stand on the same playing field as the fastest athletes on the planet. PUMA shares excitement in teamsports, innovates golf and brings style into running and training, and performance into motorsports. In the light of our FOREVER FASTER mission, we elevate PUMA to the next level. We want to collaborate with the fastest who share our values. We look for those who display our passion within our sports affiliate program.

benefits for puma affiliates

  • Competitive, incentive-based commission structure

    Competitive, incentive-based commission structure

    The more sales you generate, the higher your commission.

  • Add Value

    Add Value

    Enhance your website or any other digital platform and offer more value to your audience by promoting PUMA products.

  • Exclusive offers

    Exclusive offers

    You are part of our mission and brand campaigns and benefit from Exclusive Partner Campaigns and affiliate exclusive offers.

  • Trusted technology

    Trusted technology

    Tracking and reporting provided by CJ Affiliate (Easy-to-use reporting tools and cross-device tracking opportunities etc.).

  • Extensive attribution period

    Extensive attribution period

    Attribution period of up to 30 days.

Who is this program for?

Fashion and sneaker site owners, comparison websites, influencers and anyone else that wants to promote the fastest sports brand in the world. Link to and increase relevancy for your audience.


  • Affiliate Links

    Affiliate Links

    Add easy to implement affiliate links to your page and start driving traffic to Earn commissions on every order made.

  • Creative


    Show the best PUMA products, offers and more directly to your audience.

  • Product feeds

    Product feeds

    Keep information up to date and display products that are actually available by making use of our product feed.

Terms and Conditions

Please see Terms & Conditions on the sign-up page when you apply.

frequently asked questions

To sign up as a PUMA affiliate partner, please visit the CJ Affiliate page and fill out the registration form.   
The commission payments are handled by CJ Affiliate, please find more details here.
PUMA only works with the leading affiliate platforms in the world. Thanks to their state-of-the-art technology we ensure excellent tracking.   
Once signed up, you can make use of the reporting provided in the CJ dashboards. Please contact your CJ account manager for more details. 


If you email [email protected] – we’ll get back to you.

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