Rihanna returns as creative director for the latest FENTY PUMA by Rihanna collection. Beachy and badass, it’s a vibrant, unexpected mashup of high fashion, extreme sport, and beachwear. Masculine motocross gear meets laced-up lingerie. Sporty silhouettes collide with sexy, skintight swimwear. And summer vibes are in full effect with bold branding, daredevil detailing, and splashes of neon.
It’s a collection that’s born to ride – and ready to make waves.
Shade your eyes while you emanate a little brightness. The shaping of the Giant Strap Cap is a bit reminiscent of older-than-old-school, circa 1880s pillbox-style baseball caps. Just a bit, though. Detailed with a big, boldly branded, simple adjuster strap, the Giant Strap Cap is also just a bit ahead of its time.