When PUMA CELL technology first arrived in 1998, it was revolutionary. Its hexagonal cells provided the optimal shape for stable cushioning, so you could move faster, stronger, smoother, bolder, better. 20 years later, we’re bringing CELL back. Presenting CELL Endura – a ‘90s silhouette resurrected in all its chunky glory for a new era of streetwise style.
This modern iteration recontextualises the shoe for the streetwear crowd yet still harbours the support and sturdiness of the original. A textile leather upper provides ample flexibility, while the ethylene-vinyl acetate midsole offers immediate cushioning and the rubber outsole takes care of grip and traction.