For her second collection with PUMA, Sue Tsai takes on the concept of “Love 101” – giving back-to-school nostalgia a streetwise edge. PUMA essentials are bedecked with scribbled lines of poetry, hand-drawn doodles, and vibrant illustrations, transforming the familiar and nostalgic into something unexpected and beautiful.
Elements from the natural world are reinterpreted through a pop lens in New York artist Sue Tsai's art, and that same sensibility weaves through her collab with PUMA. Here, printed and embroidered flowers and a moth float across the main compartment and front pocket. The typical backpack shell has been re-imagined and houses an additional inner zip pocket, and the back panel is padded for comfort.
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